Sr. Product Marketing Manager, Mobile App

Job Description

Who we are At Criteo, we are building the advertising platform of choice for the open Internet, an ecosystem that favors neutrality, transparency and inclusiveness. With more than 1.4 billion active shoppers and $600 billion in annual commerce sales, we deliver performance at scale. Founded in a Paris start-up incubator, Criteo now carries out our entrepreneurial spirit across 30+ global offices. Do you want to have an impact on more than half of the world’s internet users? Join us and be part of something big. The Senior Product Marketing Manager for our app advertising offerings will play a visible lead role in driving awareness initiatives across the globe for Criteo’s unique AI and data-driven solutions. You’ll need to be adept at crafting customer-focused product messaging, understand what makes a compelling value proposition, confident in delivering exciting and informative presentations, and be a credible partner to a killer commercial team and brilliant product managers. If you’re a talented product marketer based in the Palo Alto area that wants to be part of a real success story with a clear correlation between your work and results, we would love to hear from you.

What you'll do

• Be the product marketing expert for Criteo's app advertising offerings by analyzing the landscape, customer needs and trends, and continuously feeding market requirements to Product Management to help shape the roadmap
• Develop effective product and capability messaging and compelling value propositions that truly resonate with our customers
• Own the creation and delivery of sales and marketing tools throughout the product lifecycle, such as sales presentations, conversation guides, white papers, videos, best practice guides, and solution sheets that out-position the competition in your areas
• Understand what it takes to make sales and account strategy teams around the globe activated and ready to market and sell new and existing offerings to the target audience

Who you are

• 7-10 years of B2B product marketing experience
• Exceptional verbal and written communication skills
• Experience in marketing technology, ad tech or mobile app marketing preferred
• BA or BS in marketing, business, computer science/engineering or related field
• Ability to work cross-organizationally to align multiple stakeholders and teams, especially with Sales, Marketing, and Product Management
• Highly collaborative work style
• Willing to travel up to 33% of the time

#LI-BY1 At Criteo, we dare to be different. We believe that diversity fuels innovation and creates an energy that can be seen and felt all over Criteo. We champion different perspectives and are committed to creating a workplace where all Criteos are heard and feel a sense of belonging. Criteo collects your personal data for the purposes of managing Criteo's recruitment related activities. Consequently, Criteo may use your personal data in relation to the evaluation and selection of applicants. Your information will be accessible to the different Criteo entities across the world. By clicking the "Apply" button you expressly give your consent. Apply for this job