Product Marketing Insights Analyst

Job Description

Our success is reliant on building teams that include people from different backgrounds and experiences who can elevate assumptions and ideas with fresh perspectives. We're dedicated to hiring the whole human, not just a resume. To that end, we look for a diverse pool of applicants-including those from historically marginalized groups. We would like to invite you to apply even if you don't think you meet all of the requirements listed below. We don't want a few lines in a job description to get between us and the opportunity to meet you. About The Team The Business Intelligence and Analytics team is on a mission to bring relevant data and insights to every person at and user of Outreach, while advancing the use of data in decision making and promoting an insights-centric culture. We are a centralized resource providing a suite of services to Outreach business functions, both internal and external facing, including KPI definition, dashboards & reporting, ad hoc analysis, benchmarking, forecasting, self-serve analytics, predictive models and data pipeline building, and management. The Role Outreach is seeking a Product Marketing Insights Analyst who can identify key levers & indicators of product user behavior that lead to successful outcomes within our Sales Execution Platform. As a key member of our BI&A team, you will provide the Content Marketing team with data points & metrics, correlative and causal studies, and deep insights that are used for benchmarking, articles, advertising, & deriving high-impact customer stories. This role will report to the Mgr of Customer Experience Analytics. English fluency is required and please apply with a resume in English. Location: This position is located in Mexico City.

Your Daily Adventures Will Include

• Providing packaged data products and written documents summarizing findings and methodologies based on requirements outlined by the marketing team
• Assist the marketing team in telling the data-story behind the insights for most effective communication to our customers & the market
• Navigate complex product and customer datasets to derive insights based on usage, adoption, & business results
• Highlight and summarize findings for other internal teams, like product management, to highlight any actionable recommendations if relevant
• Conduct market research to identify key research points and findings to support the content narrative strategy
• Partner with Engineering and Analytics Engineering to create new data flows and business logic

Our Vision Of You

• 3+ years Analytics or analytics-related experience
• Strong communication & writing skills including translating technical and complex findings to a less technical audience
• An ability to operate in a fast paced environment with changing priorities
• Ability to translate business requests to analytical methods to derive desired results
• Strong understanding of SaaS product design and key performance indicators of customer usage and engagement
• Experience with SQL and Excel is required
• Experience analyzing and summarizing large amounts of data from multiple systems
• Strong organizational and multitasking skills with attention to detail, a sense of personal accountability, and urgency for achieving results
• Experience with G-Suite, Zoom, Slack, Office 365Experience with Snowflake, BigQuery, Redshift, other related Data Warehouse technical stack
• Experience with Tableau or other related Business Intelligence tools
• R, Python, or object-oriented programming experience is not required, but a significant benefit
• DBT experience a plus
• English fluency required and please apply with resume in English

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