Bilingual Copywriter & Proofreader, Digital Branding - Wealth Management

Job Description

What is the opportunity?

As Bilingual Copywriter & Proofreader, you’ll play an integral role in helping Investment Advisors tell their unique stories to connect with future clients, as well as telling the RBC Wealth Management Canada story to the Quebec market. As lead copywriter for French-speaking advisors, you will write compelling copy for web, email, social, and print, working within an agile team of creative marketers. In addition, as the main point person for corporate marketing content, you will liaise with our external vendor to procure high-quality translations, proofread translations, and adapt them to a Quebec audience.

Please provide a portfolio of work samples.

What will you do?

• Write and conceptualize clear French marketing copy for web, email, social, and traditional print (and the occasional video) to highlight the personal brand and explain the services of some of the leading advisors in Canada
• Collaborate with a talented group of creative marketing colleagues (in particular, a designer and account manager) to prepare, present, and bring to life digital branding recommendations
• Be first point of contact for French Wealth Management Canada content questions, inquiries, and suggestions, including providing recommendations and attending internal briefings
• Build relationships with French-speaking advisors/counsellor teams as well as branch and business heads to understand market-specific content appetite and unique requirements
• Manage translation activity with Versacom, RBC’s approved translation agency, including proofreading/editing their French-language output and managing internal feedback
• Write original French-only corporate communications on an as-needed basis
• Keep up to date with the latest digital marketing and writing trends, techniques, and technologies

What do you need to succeed?

Must-have

• 4+ years of experience writing French marketing copy in various brand voices/tones and in accordance with SEO principles
• 2+ years of experience working in a marketing, branding, or advertising role in a corporate environment or related agency
• A flair and passion for words, and an ability to sell through your work to various stakeholders, developing a collaborative relationship with a focus on service excellence
• Ability to organize work and establish priorities independently to meet deadlines
• Fluency with spoken English communication for seamless collaboration with English-speaking teammates

Nice-to-have

• Post-Secondary education in: French studies, Journalism, Communications, or a related field, or equivalent work experience
• Experience working as part of a traditional creative team/pod (designer, copywriter, and account manager)
• Professional experience as an editor or proofreader, especially of content translated from English to French
• Full fluency in both English and French (i.e. reading, writing, conversation)

What’s in it for you?

We thrive on the challenge to be our best. Our team is defined by progressive thinking to keep growing and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• A comprehensive Total Rewards Program, including bonuses, flexible benefits, and competitive compensation
• Approachable and caring leaders who support your development through coaching and managing opportunities
• Work in a dynamic, collaborative, progressive, and high-performing team that prioritizes employee well-being and work-life balance (“burnout” is not in our vocabulary)
• Remote-first work environment
• Opportunities to do challenging work

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JOB SUMMARY
City: Montreal or Toronto
Address: TBD
Work Hours/Week: 37.5
Work Environment: Office
Employment Type: Permanent
Career Level: Experienced Hire/Professional
Pay Type: Salary + Variable Bonus
Required Travel (%): 0-25
Exempt/Non-Exempt: N/A
People Manager: No
Application Deadline: 11/30/2021
Platform: Chief Administration Office
Req ID: 431124
Ad Code(s):